HomeAbout Us
Subscribe
Videos

Top Investing Mistakes Beginners Make

Published 28 August 2026
Top Investing Mistakes Beginners Make

Investing in the share market can be a useful way to build wealth over the long term, but beginners can easily make mistakes when they are driven by emotions, limited research or unrealistic expectations. Many new investors focus heavily on finding the next big opportunity without first understanding how much risk they are taking.

Learning about common investing mistakes can help beginners approach the market with greater discipline and make decisions based on a clear strategy rather than short-term excitement.

Investing Without Doing Enough Research

One of the most common mistakes beginners make is buying shares without properly understanding the underlying company.

A share price can look attractive, a company may receive positive attention, or an investment may be trending online, but none of these factors necessarily indicate that it is a suitable investment.

Before investing, beginners should understand what the business does, how it generates revenue, whether it is profitable, its financial position and what could influence its future performance.

Research should form the foundation of an investment decision rather than being something done after purchasing shares.

Chasing Quick Returns

Another common mistake is expecting the share market to generate fast and consistent profits.

Some investments can rise sharply over a short period, but short-term performance is difficult to predict. Attempting to constantly find investments that will quickly increase in value can encourage excessive risk-taking.

Long-term investing generally requires patience. Instead of focusing entirely on what an investment could do over the next few days or weeks, beginners should consider whether the underlying business has the potential to create value over a longer period.

Following FOMO

Fear of missing out, commonly known as FOMO, can strongly influence investment decisions.

When investors see an asset rising rapidly, they may feel pressure to buy simply because they believe everyone else is making money.

The problem is that an investment may already have experienced a substantial increase by the time it attracts widespread attention.

Buying because of excitement rather than research can result in investors entering at an unfavourable valuation or taking risks they do not fully understand.

A better approach is to have clear criteria for evaluating an investment and remain comfortable walking away when those criteria are not met.

Focusing Only on Share Price

A low share price does not necessarily mean that a company is cheap.

The value of a business depends on factors such as its market capitalisation, earnings, assets, debt and future growth expectations.

For example, a company with a low per-share price can still have a high valuation if it has a large number of shares outstanding.

Beginners should therefore avoid judging an investment simply by looking at whether one share costs a few dollars or several hundred dollars.

Understanding valuation provides a much more useful perspective.

Ignoring Diversification

Putting too much money into one company, industry or investment type can expose a portfolio to unnecessary risk.

If that particular investment experiences a major decline, a concentrated portfolio can suffer significantly.

Diversification can help spread exposure across different businesses, industries and asset classes.

However, diversification does not mean buying as many investments as possible. The objective is to avoid excessive dependence on a single source of return while still maintaining a portfolio that is manageable and aligned with an investor's objectives.

Making Emotional Decisions

Share prices naturally move up and down, and beginners can find it difficult to remain calm when markets become volatile.

Fear can encourage investors to sell after a significant decline, while excitement can encourage them to buy after a sharp rally.

Both reactions can lead to poor decisions.

Investors should establish their investment strategy before market conditions become stressful. Having a clear timeframe, understanding risk tolerance and knowing why an investment was purchased can make it easier to avoid emotional decisions.

Ignoring Risk

Every investment carries some level of risk.

Beginners sometimes focus heavily on potential returns while paying less attention to what could go wrong.

Before investing, consider questions such as:

  • How much could the investment decline? 
  • How volatile is the investment? 
  • How strong is the underlying company's financial position? 
  • Could the investment require additional capital? 
  • How easily can the investment be sold? 
  • Does the potential return justify the level of risk? 

Understanding downside risk is just as important as considering potential gains.

Overtrading

Constantly buying and selling investments can become another major mistake.

Beginners may feel that they need to make frequent transactions to stay active in the market. However, excessive trading can increase transaction costs and encourage short-term decision-making.

It can also make it harder to maintain a long-term investment strategy.

Investors should have a clear reason for buying or selling rather than making changes simply because the market has moved.

Ignoring Fees and Taxes

Investment returns can be affected by costs that may appear relatively small individually.

Brokerage fees, management costs and other expenses can reduce returns over time. Tax considerations can also affect the final outcome of an investment.

Beginners should understand the costs associated with their investments before committing capital.

The objective should not necessarily be to choose the cheapest option, but to understand what is being paid and whether the cost is reasonable for the service or investment exposure provided.

Investing Without a Clear Plan

Perhaps one of the biggest investing mistakes is entering the market without a clear plan.

A good investment plan should consider the investor's objectives, timeframe, risk tolerance and preferred approach.

Before buying an investment, investors should know why they are buying it and what would cause them to reconsider the original thesis.

A plan can provide structure when markets become unpredictable and reduce the temptation to make decisions based purely on short-term movements.

Risk Considerations

Investing involves the risk of losing some or all of the capital invested. Share prices can be volatile and may be affected by company performance, economic conditions, interest rates, market sentiment and other factors. Diversification can reduce concentration risk but cannot eliminate investment losses. Past performance does not guarantee future results, and investors should consider their financial objectives, timeframe and risk tolerance before making investment decisions.

 

Disclaimer:

General Financial Product Advice and Regulatory Framework: Pristine Gaze Pty Ltd (ABN 66 680 815 678, ACN 680 815 678) operates as Corporate Authorised Representative (CAR No. 001312049) of Alpha Securities Pty Ltd (AFSL 330757), which is licensed and regulated by the Australian Securities and Investments Commission under the Corporations Act 2001 (Cth). This report contains general financial product advice only and has been prepared without consideration of your personal objectives, financial situation, specific needs, circumstances, or investment experience. The information is not tailored to individual circumstances and may not be suitable for your particular situation. Before acting on any information contained herein, you should carefully consider its appropriateness having regard to your personal objectives, financial situation, and needs, and consider seeking personal financial advice from a qualified financial adviser who can assess your individual circumstances and provide tailored recommendations.

Investment Risks and Market Warnings: All investments carry significant risk, and different investment strategies may carry varying levels of risk exposure including total loss of invested capital. The value of investments and income derived from them can fluctuate significantly due to market conditions, economic factors, company-specific events, regulatory changes, commodity price volatility, currency fluctuations, interest rate movements, and other factors beyond our control. Securities markets are subject to market risk from general economic conditions and investor sentiment, liquidity risk affecting the ability to buy or sell securities at desired prices, credit risk from issuer default or deterioration, operational risk from inadequate internal processes, sector-specific risks including industry regulatory changes, technology obsolescence, management changes, competitive pressures, supply chain disruptions, and mining-specific risks including resource estimation uncertainty, operational hazards, environmental compliance, permitting delays, commodity price cycles, geopolitical factors affecting mining operations, and exploration risks. Small-cap and speculative mining stocks carry additional risks including limited liquidity, higher volatility, dependence on key personnel, limited operating history, uncertain cash flows, and potential failure to achieve commercial production.

Information Accuracy and Limitations: While we endeavour to ensure information accuracy and reliability, we make no representations or warranties (express or implied) regarding the accuracy, reliability, completeness, timeliness, or suitability of information provided, except where liability cannot be excluded under applicable law. This report may include information from third-party sources including company announcements, regulatory filings, research reports, market data providers, financial news services, and publicly available information, which we do not independently verify and for which we assume no responsibility. Past performance, examples, historical data, or projections are not indicative of future results, and no guarantee of future returns is provided or implied. To the maximum extent permitted by law, Pristine Gaze Pty Ltd and Alpha Securities Pty Ltd, together with their respective directors, officers, employees, representatives, and related entities, exclude all liability for any errors, omissions, inaccuracies, loss or damage (including direct, indirect, consequential, or special damages) arising from reliance on information provided, investment decisions made based on this report, market losses, opportunity costs, and technical issues or system failures.

Category
Editorial
View all Editorial articles